Email Marketing Campaigns for Small to Large Audiences
Electronic-Direct-Mail (EDM) technology has empowered businesses with large audiences with the opportunity to send marketing material directly to their email inbox to drive sales, growth and brand appreciation.
Do you have an underutilised mailing list? Designpluz can plan and execute email marketing campaigns to make the most of your contacts while implementing integrations with your website to further increase your database.
We plan, design and execute electronic direct mail campaigns for businesses across many industries with varying products and services.
We evaluate your business, discuss subject matter for EDMs and then begin our process.
- Increased sales.
- Brand awareness.
- Customer follow ups and touch points.
- Automated email user flows.
- Utilisation & building of contact lists.
- New customer acquisition.
Get the most out of your contacts lists and drive customer engagement with beautifully designed EDMs.
Get StartedWhy should your business consider sending EDMs regularly?
Being able to send out Electronic-Direct-Mail to your customers and contacts allows you to maintain brand perception in their mind and give you more opportunities to make sales. EDMs don’t always need to be sent from a sales perspective, they can also be newsletters and other information style content that helps promote your business activities.
Your Email Marketing Team
- Marketing Experts
- EDM Developers
- Web Developers
- UI/UX Designers
Our Approach
Our approach is focused on simplicity, since EDMs themselves are pretty straight forward. We want to focus on great design and strategy for your EDMs.
Workshopping & Evaluation
We sit down face-to-face in a workshop to discuss the different content strategies we can employ for our email campaigns, understanding your business and offering. We consider what subject each email should contain and how it will convert readers into paying customers as well as how we can boost your brand’s recognition. We’ll consider your contacts list, your website & integrations, the user flow from EDM to sale and more, gathering an understanding and making a plan.
Content, Design & Development
We then work with you to finalise the content for the emails, providing content writing services if required. We plan which order the emails are going to be sent out and to which audiences, creating a release plan. Once content is finalised, we design the email using popular design tools such as Figma, allowing you to visualise the email before its sent out. After feedback, we develop these emails inside your chosen EDM platform (such as MailChimp, Hubspot, ActiveCampaign etc.).
Launch & Review
Once all the email templates have been developed, we plan a time to begin sending them out to your audience. Once sent, we monitor engagement and provide you a report at the end of the email campaign. Emails can be present in future if required so you’ll always have them ready to go in case you wish to reuse them.
